On the Edge Marketing Case Settles for $240,000
This page last reviewed April 8, 2010
The Air Resources Board fined Orange County-based On the Edge Marketing $240,000 for selling gasoline-powered blenders using illegal uncertified small off-road engines to California businesses and residents. Sales of these unauthorized blenders, popular for mixing beverages at tail-gate parties and other outdoor events, occurred in 2007. They feature "two-stroke" engines similar in size to those that power small chain saws, and require that oil be mixed in with the gas. These types of illegal uncertified engines can produce emissions 10 times as high as those of compliant certified engines approved for use in California. On the Edge Marketing, which originally imported about 3,000 of these blenders, have been ordered to stop selling goods with non-certified small off-road engines, and to make payments to the California Air Pollution Control Fund, which supports projects and research to prevent air pollution. Non-certified gasoline engines can produce excess smog-forming emissions that can cause difficulty breathing, shortness of breath, coughs, heightened asthma rates, cardiopulmonary ailments and premature deaths. On the Edge Marketing manufactures and imports a variety of niche items, including private label products.